Dr. Eric Solomon joins Quester as Head of Brand Consulting Des Moines, Iowa. March 25, 2025. Quester, an Iowa based innovation and brand consulting agency, announced today Dr. Eric Solomon would be joining the agency as the Head of Brand Consulting. In his role, Solomon will help leaders and organizations design not just better brand […]
Quester Acquires ProdigyWorks DES MOINES, IA, July 9, 2024 — Quester, a leading strategy, consulting, and insights agency, announces the acquisition of innovation agency ProdigyWorks. For more than 20 years, ProdigyWorks has been driving transformative innovation through outside-disruptive thinking for some of the world’s greatest companies and best-loved brands. Tapping into their global Mensa-based
Quester Launches SPARQ To Help Companies Put Humans at the Center of Innovation October 25, 2023 (Des Moines, IA) – Quester, a strategy and insights firm, announced the launch of their human-centered approach to innovation called SPARQ, which emphasizes the firm’s commitment to helping brands ground their innovation efforts through the understanding of people. “Lots
(DES MOINES, IA) Strategy and Insights agency, Quester, has announced a consulting partnership with Gwen Ishmael as its Strategic Innovation Advisor. Gwen will leverage her extensive knowledge of innovation processes to assist Quester in further developing scalable, repeatable approaches that produce breakthrough products and services for its clients. As Quester president Tim Hoskins explains, “Quester
Quester Introduces DRIVE for Sustainable Growth Through Brand Building September 25, 2023 (Des Moines, IA) – Quester, a strategy and insights firm, announced the launch of their brand-building process called DRIVE, which emphasizes the firm’s focus on helping brands achieve organic, sustainable growth through proper brand building. “More and more, we are asked by clients
Asking + Listening Since we were founded in the 1970s, Quester has prided itself on being a trailblazer in uncovering consumer stories. We developed linguistic analysis tools to efficiently identify core themes within large unstructured data sets along with the industry’s first artificial intelligence-driven moderator. We pioneered quantitative analytic techniques on large-scale qualitative data. And
