Written by Brett Townsend | July 10, 2024July 10, 2024 | Development, Fun, Methodology, Random MusingsInnovationInnovation Advice You Can Actually Use TodayA conversation between Brett Townsend and Gwen Ishmael How many articles and presentations have been offered about how to do successful innovation over the past 10, 15, 20, or 30 years? Too many.…Read More “Innovation Advice You Can Actually Use Today”
Written by Brett Townsend | July 10, 2024July 10, 2024 | Fun, In the Media, Random Musings#brandstrategy, #budlight, #consumerempathyFlipping the Mindset of a Massive Brand FailureNo, this is not another article about Dylan Mulvaney. That disastrous Bud Light campaign had nothing to do with the social influencer but was just…Read More “Flipping the Mindset of a Massive Brand Failure”
Written by Brett Townsend | September 5, 2023September 14, 2023 | Fun, In the Media, Social NarrativesChapter 7 – With Bob, The Price Will Always…You can check out the other chapters of the series at https://www.quester.com/blog/ For all of you Boomers, Gen X’ers, and…Read More “Chapter 7 – With Bob, The Price Will Always Be Right”
Written by Patrick Arminio | April 1, 2022 | FunQuester Enters the MetaverseDES MOINES, IA, April 1, 2022 — Quester is proud to announce the purchase of land in Decentraland with the intent to open the first of its…Read More “Quester Enters the Metaverse”
Written by Quester | May 18, 2021 | Fun, Market ResearchTake 5 with Bryan Conway and Nichole ClinkinbeardBryan Conway, Research DirectorWhat is your favorite thing about being a research director?I love that I am involved in all…Read More “Take 5 with Bryan Conway and Nichole Clinkinbeard”
Written by Quester | April 7, 2021 | Fun, Market ResearchTake 5 with Andrea Joss and Ilene Lanin-KetteringAndrea Joss, Senior Vice President of Research 1) What do you see as the most important skillset researchers will need to have in the future?…Read More “Take 5 with Andrea Joss and Ilene Lanin-Kettering”
Written by Quester | September 14, 2017September 18, 2017 | Announcements, FunCelebrating 20 years with Quester – Q & A…Andrea Joss, Quester Senior Vice President of Research, recently celebrated her 20th anniversary. We asked her to take a look back at her career…Read More “Celebrating 20 years with Quester – Q & A with Andrea Joss, Senior VP of Research”