Perspectives
Strategic Reflections
4 Key Roles Market Research Plays in the Innovation Process
4 Key Roles Market Research Plays in the Innovation Process When people think about innovation, generation-changing inventions like the car, the iPhone, and Tesla generally
Introducing Mary Rubin and Jack Marquardt
Introducing Mary Rubin and Jack Marquardt We are thrilled to announce two new Client Strategists have joined the Quester family. We put them on the
4 Ways the Insights Industry Needs to Evolve in 2021
4 Ways the Insights Industry Needs to Evolve in 2021 2020 has come and gone. Good riddance. There is no need for us to recap
Theo Epstein’s Pivot: Big Data and Soul
Theo Epstein’s Pivot: Big Data and Soul Theo Epstein is leaving the Cubs! The man who took the Cubs from Loveable Losers to breaking the
This Rice Unites/Este Arroz Ya Nos Unió wins Silver Ogilvy Award in the Multicultural Category from the ARF
This Rice Unites/Este Arroz Ya Nos Unió wins Silver Ogilvy Award in the Multicultural Category from the ARF We are pleased to congratulate Mahatma Rice
27 Inspiring Podcasts in Marketing Research, Insights, Data, and Storytelling
27 Inspiring Podcasts in Marketing Research, Insights, Data, and Storytelling A lot has changed since we reviewed the podcast landscape last year. A few podcasts