Quester

Quester is an award-winning consumer intelligence firm that harnesses the power of human conversation, artificial intelligence technology, and expert marketing research design to yield superior understanding of consumers for clients.

Market Research

Client Side vs. Supplier Side Market Research Roles: What are the…

Written by Allen Broome, Team Leader Client Insights, Edward Jones

I’ve spent 30 years in market research. And yes, I know 30 years is a long time (as this is when I typically have certain younger people I…

Fun, Market Research

Take 5 with Bryan Conway and Nichole Clinkinbeard

Bryan Conway, Research Director

What is your favorite thing about being a research director?

I love that I am involved in all facets of the research project lifecycle… from the development of a…

Fun, Market Research

Take 5 with Andrea Joss and Ilene Lanin-Kettering

Andrea Joss, Senior Vice President of Research 1) What do you see as the most important skillset researchers will need to have in the future? Versatility. Our techniques and tools will continue to advance while…