Des Moines, Iowa – Quester®, a research firm based in Des Moines, Iowa, has found that 16% of Americans will be taking a more personal look at candidates independent of the candidate\’s party affiliation. Stemming from the government shutdown in 2013, voters are frustrated with the current state of politics and are seeking candidates who […]
After a jam packed year, the Quester team celebrated December 19th, 2013 for their annual holiday extravaganza. While enjoying this year\’s Ugly Sweater theme, Quester took time to present the annual Charles E. Cleveland Employee of the Year award. This award honors an employee with individual outstanding achievement as well as continuously improving Quester as
Each year Quester employees engage in friendly Holiday competition from Halloween until the end of the Holidays. In 2013 we carved pumpkins, competed in a foosball tournament and held a bake off at our Annual Holiday Party. However, 2013\’s biggest tradition held at the Quester office was the TAIRYFOCGAD.
As I look back over 2013, one of the great successes for Quester was our initiation into mobile research. While we had dabbled in mobile research prior to 2013, 2013 was our break out year. Mobile research is here to stay and while there are still a lot of questions and challenges to be addressed
I should admit my relationship with quantitative research: It\’s complicated. As a corporate researcher, I liked how quickly quantitative research results were received. A conversation I faced frequently as a corporate researcher was the general validity of qualitative research, but there seemed to be little doubt in anything that had a percentage next to it.
Des Moines, Iowa – Quester® has released an extension for Confirmit Flex to allow their clients and partners to use their software moderator – Socrates®, within the Confirmit® platform. Quester\’s software moderator was developed in 2001 and was built upon the expertise of over 30 years of experience in the market research industry. Its focus
