Gen Z is the next segment of people generating buzz among marketers and researchers trying to build products and services that better meet consumer needs. What is unique about this cohort? Who are they and what’s…
Quester
Quester is an award-winning consumer intelligence firm that harnesses the power of human conversation, artificial intelligence technology, and expert marketing research design to yield superior understanding of consumers for clients.
23 Top Podcasts in Marketing Research and Customer Experience
Though podcasts have been around for more than a decade, you can see in Google Trends that they really took off in 2014. Naturally, the customer insights and experience industry has joined in the fun and knowledge…
Quester AI Moderator Introduced as an Alexa Skill, Breaking New Ground in…
Quester continues to push new industry boundaries with the recent launch of a new Alexa skill which allows the company to conduct one-on-one interviews with consumers via voice in households with smart…