Facebook Personas to Life How we use our Deep Dive segmentation methodology to bring Facebook personas to life. Read More “Facebook Personas to Life”
Bottled Water We examine how online qualitative allows for consumers across the world to communicate unique benefits. Read More “Bottled Water”
Health and Wellness The importance of innovation research and going beyond consumer profiling, through a mixed methodology. Read More “Health and Wellness”
Snacking Behavior How to uncover customer stories and experiences through interactive open ends versus standard open ends. Read More “Snacking Behavior”