Perspectives
Strategic Reflections

Chapter 5 – Out Of Nowhere Viral TV Hits
Chapter 5 – Out of Nowhere Viral TV Hits You can check out the other chapters of the series at https://quester.com/perspectives/ What is it about

Chapter 4 – A Nice Day For A Dry Wedding
Chapter 4 – A Nice Day for a Dry Wedding You can check out the other chapters of the series at https://quester.com/perspectives/ Did you

Chapter 3 – Celebrities, Influencers and Marketing Pushback
Chapter 3 – Celebrities, Influencers and Marketing Pushback You can check out the other chapters of the series at https://quester.com/perspectives/ Welcome to this edition of

Assume and Doom: Chapter 2 – Inflationary Purchase Behavior
Assume and Doom: Chapter 2 – Inflationary Purchase Behavior Welcome to this edition of “Assume and Doom,” where we continue to explore inflationary purchase behavior.

Assume and Doom: Chapter 1 – Sustainability and Organic Food Behavior During Inflation
Assume and Doom: Chapter 1 – Sustainability and Organic Food Behavior During Inflation Welcome to Quester’s new series “Assume and Doom,” where we present some

Celebrity Controversies and Attention Span
Celebrity Controversies and Attention Span The adage goes, “There is no such thing as bad publicity.” Over the past eight months, we have had plenty