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Written by | | Market Research

Celebrity Controversies and Attention Span

The adage goes, “There is no such thing as bad publicity.” Over the past eight months, we have had plenty of celebrities who have tested this theory with a range of controversies. However, these controversies…

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Written by | | Uncategorized

President’s Message

As strategy professionals and trend watchers, we’re continuously fascinated by the way people respond to external forces.  One thing we know is…

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Written by | | Announcements

Quester Welcomes Four New Team Members

We’re pleased to introduce the following individuals who recently joined the Quester team:
Randa Ulankiewicz – Sr. Research…

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Written by | | Market Research

Adopting Adaptogens: Consumers look to add flavor…

It isn’t bold to say that the recent pandemic has ushered in more negative changes than positive ones. One area, however, that is benefiting…

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Written by | | Market Research

The Mandela Effect – and What It Means for…

I have always enjoyed writing. Writing has always been a safe outlet for my thoughts and creativity. It was in high school that I found enjoyment…

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Written by | | Fun

Quester Enters the Metaverse

DES MOINES, IA, April 1, 2022 — Quester is proud to announce the purchase of land in Decentraland with the intent to open the first of its…

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Written by , | | Market Research

Amazon Prime Price Hike – Why a Social…

As a narratives company, Quester is often looking at multiple sources to understand the full picture of underlying narratives. One of the areas…

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